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Course Outline

Module 1: Introduction to AI and Gemini Pro

• What is generative AI and how it differs from classic search
• Gemini Pro within the Google Workspace ecosystem
• AI limitations: hallucinations, context, and accuracy
• Principles of responsible AI use
• How AI generates responses

Practical exercise:
Participants test and compare prompts in Gemini and analyse the differences between results.

Module 2: EU AI Act

• Introduction to the EU AI Act
• Risk categories explained through examples
• Frequently used AI systems
• User obligations vs provider obligations
• Sensitive data and prohibited uses of AI
• Implementation timeline and impact on organisations

Practical exercise:
Participants classify real retail scenarios according to the risk levels defined by the EU AI Act and discuss their implications.

Module 3: Effective Prompting

• Structure of a quality prompt
• Role, context, instructions, examples, and format
• Prompting techniques: zero-shot and few-shot
• How to refine and improve prompts
• Common errors and optimisation methods

Practical exercise:
Participants rewrite their own current work prompts and compare the results obtained before and after optimisation.

Module 4: Real-life use cases for Gemini Pro in retail (adjustable based on audience)

• Product description generation
• Creating promotional content and emails
• Customer communication support
• Analysing feedback and sales reports
• Internal organisation and documentation
• AI-assisted onboarding and internal support
• Activities that should not be delegated to AI

Practical exercise:
Role-based workshops for marketing, HR, operations, sales, and customer support teams, based on real retail scenarios.

Module 5: Responsible Use and Best Practices

• Data that should never be entered into AI
• How to identify hallucinations and incorrect responses
• Creating a reusable prompt library
• Team collaboration using common prompts
• Basics of AI governance for business users

Practical exercise:
Participants build a practical prompt library that can be used immediately after the course.

Q&A & Next Steps

Requirements

• Active access to Google Workspace with Gemini Pro enabled
• No technical or programming knowledge required

Important note:
Gemini Pro requires an active Google Workspace Business or Enterprise licence with Gemini access enabled, and access must be verified prior to the course date.

 7 Hours

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