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Duration 14 hours
Course Outline
Basics of Content Strategy in Notion
- Configuring pages, databases, and views to support content operations
- Setting up properties for topics, deadlines, and release phases
- Generating templates for briefs, drafts, and resource assets
Creating Content Schedules
- Leveraging calendar, timeline, and kanban layouts for scheduling
- Using filters and groups to enhance editorial clarity
- Handling seasonal, campaign-driven, or multi-channel schedules
Overseeing Writing and Review Processes
- Monitoring progress from idea generation to final release
- Utilizing linked databases for managing drafts, approvals, and changes
- Establishing workflows for editing, content quality assurance, and stakeholder input
Asset Administration and Metadata Organization
- Sorting images, documents, and resource collections
- Building metadata frameworks for better discoverability and reusability
- Ensuring consistency in brand assets and guidelines
Multi-Channel Coordination and Distribution
- Following up on multi-platform release tasks
- Coordinating handovers between writers, editors, and social media units
- Recording pipeline rules and distribution standards
Sophisticated Views, Automation, and Reporting
- Assembling dashboards for analytics, KPIs, and workload visibility
- Applying formulas and rollups for performance monitoring
- Automating alerts and status updates using integrated tools
Content Strategy and Governance within Notion
- Establishing roles, access rights, and editorial responsibility
- Developing scalable templates and content structures
- Ensuring long-term governance for extensive content repositories
Team Cooperation and Process Improvement
- Enhancing collaboration through comments, mentions, and task distribution
- Structuring review cycles and communication paths
- Boosting operational efficiency via continuous process optimization
Wrap-up and Future Steps
Requirements
- A solid grasp of fundamental content production processes
- Proficiency with productivity or collaboration software
- Knowledge of online distribution platforms
Target Audience
- Content producers
- Social media coordinators
- Digital marketing specialists