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Course Outline
Module 1: ChatGPT Fundamentals & Ethics (Required)
Key Areas: Core concepts, business application, and responsible usage
- Exploring how ChatGPT functions – internal architecture, model constraints, and potential
- Navigating ethical standards, data privacy, and security considerations in corporate settings
- Reviewing practical business applications – identifying what is effective and what falls short
- Learning to design strong prompts and sidestep frequent errors
- Getting acquainted with the ChatGPT interface and understanding variations between Free and Plus tiers
- Practical drills using standard business scenarios
Module 2: ChatGPT for Customer Experience
Key Areas: Enhancing client interactions and elevating Customer Experience (CX)
- Crafting personalized replies to grievances and customer questions
- Calibrating tone and style to match diverse customer demographics (age, tech-savviness, mindset)
- Demonstrating use cases across social platforms (Facebook, Instagram, TikTok)
- Developing reusable templates for emails, live chats, and feedback surveys
- Assisting in chatbot logic and dialogue flows (excluding direct technical integration)
- Assessing response automation – determining when ChatGPT is suitable and when manual intervention is needed
Module 3: ChatGPT for Project & Task Management
Key Areas: Improving internal dialogue, organizing tasks, and maintaining momentum
- Preparing meeting agendas, structuring discussions, and recording outcomes
- Overseeing tasks, reminders, and progress tracking with AI assistance
- Distilling unstructured data into actionable steps
- Facilitating cross-departmental communication and drafting precise project updates
- Generating alternative approaches or options for specific project objectives
- Gathering and analyzing internal team feedback through AI tools
Module 4: ChatGPT for Product & Strategic Innovation
Key Areas: Idea generation, market analysis, and workflow refinement
- Generating and sorting product concepts based on market needs and emerging trends
- Analyzing competitive landscapes using publicly accessible information
- Simulating user paths and building prototypes with AI support
- Detecting bottlenecks and redundant steps in existing processes
- Utilizing ChatGPT for strategic decision support and long-term planning
- Creating presentation materials, marketing campaign concepts, and innovation reports
Requirements
Requirements
- Familiarity with fundamental digital communication and collaboration platforms
- Proven experience in overseeing teams, projects, or operational business functions
- No coding or programming background is required
Target Audience
- Team leads, department directors, and senior management
- Executives aiming to elevate operational efficiency and decision quality through AI utilization
- Professionals focused on driving innovation, refining processes, or leading digital transformation initiatives
21 Hours
Testimonials (1)
Able to pivot upon audience suggestions - ie able to create a real AI agent scenario on the spot.
